And I gotta say, color me underwhelmed. I am quite an atypical American in this sense. I could care less about the horse-race aspects of American election coverage. Because if you think about it, the reason our mainstream media covers the event in this way is quite obvious. Or at least, A reason, there's many. You could write books on the subject.
But I think it's like this. It's the snake eating its tail. The public understands box scores. The Lakers won 114 to 108 against the Sonics. The Yankees won 8-2 in a double-header against the Red Socks. Obama is up 1012
Anyway, given the reality that we're 8 months from the election and that the coverage of issues that matter likely won't manifest itself anytime soon, I say it's time to give in and live with reality. Every year there will be gloomy gusses like me who talk about dull 'issues' like 'universal health care' and 'the war' like they 'matter' or something. It doesn't.
What matters is the people, how popular they are with a segment of the population that's easy to ... well ... segment, and how we market a brand to consumers. We're buying a charismatic bit of television with whowever becomes our new President on the next season of "the President Show" so it's time to live with it. In fact, heck, let's get our share! 5 things that will help America adjust to our new reality.
1. Allow betting on the elections
We already have lotto, why not introduce gambling into the political process and fund a few firehouses?
2. Introduce Pugil Sticks
A big hit during the writer's guild strike was 'American Gladiators.' Let's swap out at least one debate with a pugil stick battle. At least Hilary could get a shot in during a debate!
3. Sponsor the White House
CNN and FOX and all the other network acronyms make money whenever a press conference occurs. So, cut the White House in on the action! Imagine the savings if we overtly allowed corporate interests in on the White House action. "This press conference is brought to you by Verizon. Get Verizon FIOS before we nuke Iran!"
4. Hire ESPN to cover politics
Why not? If you swap out the subject matter between 'Meet the Press' and 'SportsCenter' the big difference is that the latter is actually entertaining.
5. Move me to my own country
Seriously. I don't think I fit in anymore.
I know what you're thinking. "Well, just wait, as soon as the primaries are over, some issues will come to the surface." And maybe they will ... right up to the point that someone starts running all the same polls against all the same demographics and segments all over again.
Here's hoping that at least balancing the budget gets some kind of play, even if nothing will be down about it.
MOOD: Quite Pessimistic
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